All programs

Every way to learn with Vela KWhat each program includes, and what it costs.

Four programs, from recorded lessons to private mentorship. All prices are in Canadian dollars. Taxes are calculated at checkout.

Ali Khoddami

Ali KhoddamiFounder, Vela K Products Ltd.

Ali teaching at a Vela K event

Programs and prices

Do it yourself

Vela K Starter Training

Recorded lessons and the tools that come with them. Learn how the model works before you commit.

FreeNo payment. Twelve months of access.
  • How brand-direct wholesale works
  • What it costs to start, and the first steps
  • Six tools, with the capital worksheet and a week-by-week plan

Does not include private sessions, group calls or the Inner Circle.

Done with you

Vela K Full Program

The complete course, three private sessions with Ali, 5 brands or suppliers found for you, your first 10 products checked and your company website. Built alongside you: you drive, and Ali works through each step with you.

$5,400 CADPaid in full, 10% less than the monthly plan. Or $3,000 CAD today and two monthly payments of $1,500 CAD, $6,000 CAD in all.
  • Three private 60-minute sessions with Ali by video call
  • 5 brands or suppliers new to you, found within 30 days of your first session, each with a first email drafted
  • Your first 10 products checked with Ali before you buy
  • Your first 3 brand and supplier emails written with Ali before you send them
  • Your company website, built with you
  • The complete course: brand-direct, private label, and offering your skills as a service
  • 5+ product sourcing methods, email templates for opening brand and supplier accounts, and follow-up strategies and templates
  • The Vela K Inner Circle community, with weekly live group calls
  • Direct messages to Ali and one year of access
  • The Brand Support Guarantee*
  • 50% off our brand-direct software for your first 3 months when it launches, planned for 2027
  • Private sessions are used within 12 months of purchase
Done with you, most hands-on

Vela K Private Mentorship

The full build with Ali: eight private sessions, 15 brands or suppliers found for you, your website and social media profiles, and your first 25 products and 10 brand and supplier emails done together.

$7,200 CADPaid in full, 10% less than the monthly plan. Or $4,000 CAD today and three monthly payments of $1,333.33 CAD, $7,999.99 CAD in all.
  • Eight private 60-minute mentorship sessions with Ali by video call
  • 15 brands or suppliers new to you, 5 a month for 3 months, each first email drafted with you
  • Your website and social media profiles, built with you
  • Your first 25 products checked with Ali before you buy
  • Your first 10 brand and supplier emails written with Ali before you send them
  • The complete course, sourcing methods and templates, the Inner Circle with weekly live group calls, and direct messages to Ali, with one year of access
  • The Brand Support Guarantee*
  • 50% off our brand-direct software for your first 3 months when it launches, planned for 2027
  • Sessions are used within 12 months of purchase

Offered to approved applicants after the application and a call.

For graduates

Vela K Weekly Advisory

Ongoing private advisory for students who have finished a Vela K program.

$500 CAD a monthPlus tax. Renews each month until you cancel.
  • One private 30-minute call each week
  • Chat support between calls, with replies within one business day
  • Continued access to the Full Program course and the Inner Circle

By approval, for students who have completed a Vela K program.

The Full Program and the Private Mentorship can be paid in full, which costs 10% less, or on a monthly plan. Enrol within 2 days of your first call with Ali and he adds 2 more private sessions. The Starter Training is free, and the Weekly Advisory is billed monthly.

*Brand Support Guarantee, for the Full Program and the Private Mentorship: in your first 90 days, finish the course, send 100 brand emails using the method taught in the course, and join at least 4 weekly group calls and 2 private sessions. If no brand has approved you by day 90, Ali adds 4 private sessions. It adds mentorship. It is not a refund and does not promise a result. Full terms are in your enrolment agreement.

How enrolment works

Three steps, no pressure

  1. Step 1

    Pick a time

    Choose a time for a 30-minute video call with Ali on the Programs page.

  2. Step 2

    Answer 2 short questions

    They take under a minute, so the call can go straight to your plan.

  3. Step 3

    Decide

    If a program fits, you get your enrolment link. Booking or attending a call does not oblige you to buy.

Questions

Before you choose

Which program should I start with?

If you want to learn the model before you commit, start with the Starter Training. If you are ready to build with support, apply for a call and we decide together whether the Full Program or the Private Mentorship fits.

Can I pay in instalments?

Yes, the Full Program and the Private Mentorship. Paying in full costs 10% less than the monthly plan. The Starter Training is free, and the Weekly Advisory is billed monthly.

What is the refund policy?

The Starter Training is free, so there is nothing to refund. The Full Program is refunded in full if you ask within 7 days of purchase, and you have completed less than 10% of the course, have not booked or used a private session, have not attended a weekly group call and have not received customized help, such as your brand and supplier list, emails drafted for you or written with you, products checked with you or work on your website. The Private Mentorship can be cancelled by email for any reason within 10 days after the date of your agreement, for a full refund within 15 days. The Weekly Advisory can be cancelled at any time, and if you end it during a month that has renewed, you get back the part of that month you have not used.

The full terms for every program are on the Purchase and Refund Terms page. Nothing in this policy limits a right the law gives you.

Is any result guaranteed?

No. This is education and mentorship. Results depend on your effort, your capital, market conditions and decisions made by Amazon, brands and suppliers. No income or result is promised. The Brand Support Guarantee adds private sessions with Ali. It does not promise a result.

Not sure yet

Start with the application

Tell me what you sell today and where it is stuck. If a program makes sense, we talk about which one. If none does yet, I will tell you that too.

Apply for a CallStart with a short application

Ali Khoddami, Founder